Dimensions
Overview
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| Media Partner | placement |
partner |
Yes |
| Subplacement or Line Item | subplacement |
lineItem |
Yes |
| Tactic (Only available when optimization is enabled for the placement) | tactic |
Yes |
TV
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| TV Network | network |
No | |
| TV Dayparts by Day of Week | dayDaypart |
No | |
| TV Dayparts by Day Type | weekDaypart |
No | |
| TV Network by Dayparts | networkDaypart |
No | |
| TV Network by Day Type and Dayparts | networkWeekDaypart |
No | |
| TV Network by Day of Week and Dayparts | networkDayDaypart |
No |
Historical Visitation Cohorts
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| Audience | audience |
No |
Demographics
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| Age | age |
No | |
| Gender | gender |
No |
Geography
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| Market | dma |
market |
Yes |
| Region | region |
Yes | |
| US State | state |
Yes |
# Day and Time
| Dimension | Name | Alias | Filterable |
|---|---|---|---|
| Date | yearMonthDay |
No | |
| Day of Week | dayOfWeek |
dow |
No |
| Time of Day | timeOfDay |
No |