Drive campaign impact with location intelligence

Discover why leading brands trust Foursquare to enhance advertising campaign strategies, improve targeting, and accurately measure performance.

Leading brands use Foursquare

Audience strategy

Timely targeting. Smarter strategy.

Target smarter with personalized audiences or 1,500+ prebuilt segments based on real-world visitation.

Drive action with custom geofences that reach consumers near your stores or at competitor locations.

Maximize impact by tailoring messaging to prospects, new customers, or loyalists based on visitation patterns—at scale and with precision.

200%+ ROI

with FSQ Targeting

A Total Economic Impact™ study by Forrester Consulting

Scaling Impact

Maximize the reach and success of your campaigns

Activate audiences everywhere — deploy targeting segments across desktop, mobile, CTV, OOH, social, audio, and more from a single platform.

Optimize in real time with unified reporting across partners and channels to spot what’s working—and cut what’s not.

Extend reach and boost ROI by re-engaging high-intent audiences, from past visitors to cross-channel engagers, with precision retargeting.

“Foursquare has been a crucial partner in developing and maintaining a holistic campaign strategy for our programmatic campaigns. The team at [Foursquare] plays a large role in contributing to audience and measurement strategy prior to a campaign launch, as well as providing recommendations for optimizations throughout. They constantly have the client’s goals and needs in mind.”

Molly Murphy, Associate Manager

Measure Results

Smarter attribution for smarter media buys

Prove performance with precise attribution that links in-store visits and sales to specific campaign tactics.

Connect the dots between location and purchase data to understand the full path to purchase.

Unlock insights that reveal what’s driving revenue, so you can refine targeting and scale what works.

42.43%

Behavioral Transaction Lift

73% higher than the industry benchmark of 19.60%

Ranked #1 in location-based marketing by CB Insights

550+ partner network

Connect with consumers on their preferred channels and measure omnichannel campaign performance with our extensive partner network across CTV, mobile, social, audio, and more.

Using Foursquare’s suite of marketing products, Jack in the Box targeted fast-casual diners, engaged them in real-time near their locations, and measured an 8.8% lift in foot traffic.

“We are thrilled with the results from this campaign and felt that DOOH drove traffic into our locations during a key time period, plus helped us reach key sales objectives.”

Jamie Ogus

Senior Regional Marketing Manager, Jack in the Box

Transform your advertising with Foursquare

[** Attribution**

Understand the impact of your advertising on store visits and sales in one unified UI](https://foursquare.com/products/attribution/) [** Audience**

Build effective, highly-customizable audiences based on real-world behaviors with easy-to-activate targeting across every channel](https://foursquare.com/products/audience/) [** Proximity**

Reach ideal consumers where they are in real-time with accurate, custom geofences](https://foursquare.com/products/proximity/)

Speak to our experts

Interested in exploring how Foursquare can help drive campaign success? We’d love to show you how.

Schedule a demo